We’re not all operating under the same circumstances
Kelsey speaks at the University of Tasmania about how they can land a graduate role in marketing
Stepping into my status as a Gen Z digital marketer
In 2023, with the continual rise of TikTok and the powerhouse marketers shaking the industry up, I’m stepping firmly into my Gen Z status. I’m old enough to have been on MSN, Myspace, and Tumblr, and I carried a point-and-shoot camera around in my pocket instead of an iPhone in high school, but I’m also a digital native. I don’t remember a school environment that didn’t include laptop trolleys, and I had a smartphone by the time I was in college.
